Raw Suds is a concept website designed to showcase the essence of a modern, eco-conscious organic soap brand. The design emphasizes natural elements, sustainability, and a luxurious yet earthy aesthetic. Inspired by the purity of handcrafted organic soaps, the site features:
- Vibrant imagery that reflects the brand’s connection to nature.
- A clean, intuitive layout for effortless navigation.
- Compelling storytelling to highlight the brand’s commitment to sustainability and artisanal quality.
- E-commerce functionality designed to make purchasing seamless and engaging.
This project allowed me to explore creative branding, from crafting the visual identity to designing a user-friendly shopping experience that aligns with the values of eco-conscious consumers.